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eXtensible Content Manager Copyright © 2010 Light Industries Service Corporation. All rights reserved.
Visit www.LightIndustries.com

Complimentary CRM Learning Sessions

Customized by Your Selections


Why are the sessions being offered?

“Our clients need their focus to be on maximizing their business potential. Recently, most have not had time or resources to devote to researching software enhancements. Over the last two years we have been asked repeatedly about a number of recurring themes regarding how our clients can best leverage their CRM investments, and what new technologies they should consider deploying, or not. We found that similar questions were being asked of us by Executives, IT Support and Administrative Resources and Division Managers across all industries and types of organizations. Each group, however, was interested in different aspects of their options and needed the information to be exchanged in ways most appropriate for them”.
Sharon Sinsky-Hopkins, VP, Light Industries


Light Industries delivers Complimentary Customized Learning Sessions that are organized specifically for you and your teams. As you review the most popular topics below, please check all areas that are of interest to you.

Once you complete this page and submit your information to us, we will follow up with you promptly and begin to plan the next steps.

Click on EACH ICON to
Customize Your Session:

Technology reports are full of talk about the cloud and Software as a Service. So, what are they talking about, and what does it mean to me? Does it even apply to me? This learning session will introduce you to concepts and terminology related to the “cloud” and explore what organizations like yours are really doing with respect to outsourcing infrastructure (“moving out those servers”) and/or signing up for hosted applications such as CRM , Email, and Google Docs.

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Please choose meaningful subtopics to customize your session:


Hosting Infrastructure in the Cloud
Hosting Apps in the Cloud
Why CRM is one of the Predominant Applications in the Cloud
Options for CRM in the Cloud

By this time, social networking is somewhere in your marketing communication plan, or it should be. Your younger sales people are likely using jigsaw and social data for prospecting. But are these tools integrated into your business processes and the CRM systems that support them? Are you able to systematically make use of social data and social networking to find, nurture, and retain customer relationships? Can you measure the results? This learning session explores practical ways to make social networking a part of your CRM and collaboration strategy and systems.


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Please choose meaningful subtopics to customize your session:


Which aspects of social media are applicable?
How would tying CRM to social media get me more business?
How can we use social media to compliment marketing efforts?
Integrating social media into the CRM process
Assessing results of social media efforts

Integration of CRM with other applications in the organization has demonstrated itself to be one of the biggest ROI factors for CRM. Historically, integration has been considered complex and expensive. This no longer has to be true with today’s web technologies. In this session we'll explore options for CRM integration.


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Please choose meaningful subtopics to customize your session:


Examples of Successful Integration
Integration Techniques
How Web Services Can Facilitate Rapid Integration
Leveraging Cross-System Reporting to Achieve the Benefits of Integration

When you need to make fast, informed decisions, who do you rely on to give you accurate up-to-the minute information on your business? Interactive CRM dashboards put rich information at your fingertips, giving you the visibility you need to keep a pulse on key performance indicators (KPIs) and to focus your teams’ efforts on the most effective activities. You can now leverage both prebuilt and customizable KPI dashboards that report on data from multiple sources, not just your CRM database. These tools deliver instant access to the insight you need to extend your competitive advantage.


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Please choose meaningful subtopics to customize your session:


Developing meaningful metrics
Capturing the right data
CRM-powered dashboards

Mobile devices are proliferating and “there’s an app for that.” Many of us have been reading our business email on mobile devices for years. But what more can we and should we do?


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Please choose meaningful subtopics to customize your session:


Why Empower Staff with Mobile Technologies?
Role of Mobile in CRM
Turning Web Apps into Mobile Apps: When, Why, and How

You can read many checklists on how to choose and deploy CRM. Light Industries has been deploying business applications such as CRM for many years. We are continually incorporating new techniques into our implementations, based on changes in products, technology, workforce, and changes in ever evolving business processes and habits. In this session, we will provide our insight on choosing and deploying CRM. We will share our current “checklists” as well as provide guidance based on our experience with organizations like yours.


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Please choose meaningful subtopics to customize your session:


Business objectives before CRM software
Does just my department need CRM or is it a platform for the entire organization?
Aligning CRM strategy with IT strategy
Planning for integration with your other business systems
Successful user adoption

Let us know how to contact you:

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Sessions can be delivered via the web, video conferencing or in person with your team.


Once you complete this page and submit your information to us, we will follow up with you promptly and begin to plan the next steps.

To speak with us now, call: 1-800-750-0675 x5120

Visit www.LightIndustries.com

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